“Taking the time and effort to look at your touchpoints…”
“Taking the time and effort to look at your touchpoints not just as isolated mini-experiences, but as a collective whole, will help you shape them for a better customer experience, and perhaps even point to opportunities to invent new types of touchpoints”
Article by Adam Richardson from FrogDesign: Touchpoints Bring the Customer Experience to Life
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Touchpoints Platforms Customer Experience Metrics Word of Mouth Communities Design Analysis
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